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How To Start a Food Blog

Secrets Revealed: Are you interested in learning how to start a Food Blog? We started Natasha’s Kitchen in 2009 and I’m so glad we did! It has grown into a very fulfilling and seriously FUN full time career for my husband and I. We’ve gotten so much helpful advice from top food bloggers over the years and we are so happy to be able to do the same for you. We’ve found that the most successful people are also the most willing to help others. We created this page to share advice based on what we’ve done that worked and also mistakes we’ve made (and some were so time-consuming and stressful that we want to spare you the same troubles we had). Your blog can be LIVE in less than 30 minutes; no technical skills required! Let’s dive right in to: How to Start a Food Blog 🙂 

How to Start a Food Blog - A Recipe for Success in 3 easy steps from @natashaskitchen

Disclaimer: some of the links below are affiliate links, which means we earn a commission if you purchase something after clicking the link. As always, we only recommend products and services that we trust

First of all , I wanted to share a really great resource with you that I think would be super helpful for many of
If you have a blog or are considering one (even if it’s not a food blog), you need to look into Food Blogger Pro. It’s a membership website for food bloggers that shows you how to set up and grow your food blog step-by-step. It has 250+ video tutorials to teach you everything from:

  1. Starting a blog (step-by-step video instructions!)
  2. Building traffic and growing your blog
  3. Improving your food photography, and editing photos
  4. Social media setup and growth
  5. Utilizing all the “essential tools” for your blog (Google analytics, managing giveaways)
  6. How to generate an income through your blog
  7. Writing and creating an e-book

Food Blogger Pro is a membership-based website so you have the option of a monthly membership or yearly membership. It will take  your blog to the next level and that’s why I’m so excited to share it with you!

 (Step 1): Webhost & Naming YOUR Blog

1. The two biggest factors to consider when choosing a hosting company are: reputation and customer service. We recommend Bluehost and signing up is easy peasy. If you’re just starting out, I suggest the least expensive plan and upgrading over time as your blog grows. If  your blog is taking off and growing in traffic, consider LiquidWeb, which is a premium hosting service ( a little spendier but WELL WORTH the extra cost). We are currently with LiquidWeb and have a dedicated server.

 Bluehost is a well-known and reputable hosting company that  has been in business a loooong time. It’s also hugely beneficial to be able to talk to a live person 24-7 if you need help.  Their hosting package also includes a free domain name and there is no setup fee.

If you are serious about your blog, take some time to brainstorm a domain name. Pick something that is catchy, relevant and easy to remember. Run your ideas by your closest friends or fam and get feedback. I think my sister Alla gave me the idea for! Head on over to bluehost and plug in your ideas. This part is fun and you can stake your claim on your unique domain name asap!

(Step 2): Installing WordPress

After you’ve signed up with Bluehost, you will need to install WordPress (a blogging software). We have used Wordpress from the birth of our blog and love it because of it’s simplicity; it’s very user friendly and installation is a breeze.

After choosing a theme that works for you, click on “Start Building” to install WordPress.

You’re there. You’re officially a blogga. Congrats!! 

(Step 3): Choosing a Theme or Design for your Blog

Thesis Theme for WordPressthesis-125x125-1 – We started out with Thesis and used it for about 2 years. Genesis is very popular Theme as well.

Free Themes for WordPresswordpress-logo – WordPress has tons of free themes available if you’re not ready for purchasing a “premium” theme right away. Start with one of the free themes without spending a lot of money right off the bat. Please do some research and check the theme’s rating before downloading  and install it onto your blog. Avoid themes with three stars or less.

Screen Shot 2015-08-06 at 12.06.06 PMIf you’re serious about your blog and want it to be a full time career,  invest in a custom web design. Cre8d redesigned our blog in August 2015 and it was blog changing! Their communication and work is fantastic. I wouldn’t hesitate to recommend them; worth every penny. If you get a quote from them, let them know I sent you by using my referral code: NK.

Creating an Income With Your Blog

adnetworksWhen you’re first starting out, if you decide to place ads on your site, they will help to cover costs. As your blog grows with time, dedication and hard work, it is possible to create a full time income from blogging. The primary ad network we work with is Mediavine.

Click Here for More: Blogging Resources

I hope you found this tutorial on how to start a food blog helpful and do let me know once you’ve published your first blog post. Welcome to the wonderful world of blogging. 🙂

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  • January 18, 2018

    HI Natasha, I have been following your blog for a while and find it inspirational. I caught a podcast where you talked about getting started. I’m working to get my food blog off the ground and found it very helpful. One question about what you said about ads on the website-it seems that your traffic has passed the pointy that you are using Mediavine. My question-what are some of the things you started with when you did not have much traffic? Reply

    • Natasha
      January 18, 2018

      Hi Dave, that question would require an essay. There is so much that goes into it! I would highly highly recommend checking out and reading their revenue reports from the beginning when they first started them. There is so much useful information in them and it helped us out a ton. Reply

  • January 16, 2018

    Thanks for the shoutout in this super helpful post, Natasha!
    ~Jenny, Mediavine Marketing Associate Reply

    • Natasha's Kitchen
      January 16, 2018

      My pleasure Jenny! Reply

  • Francisco
    January 15, 2018

    I needed to make your wreath bread…. But i tried it out and it came out to hard…soft inside . And got even more rock hard the day after…. What did i do wrong … Reply

    • Natasha
      January 15, 2018

      Hi Francisco, I just spotted your comment on IG messenger. I rarely check that inbox which is why it’ is best to ask here. Were you using a convection bake setting? Make sure to use a conventional regular bake mode. It is normal for the crust to be crunch on the outside and crisp when you cut into it but not rock hard. It should still be chewable :). Reply

  • Maricela Gutierrez
    December 21, 2017

    Hi natasha, i just wanted to ask you a question on the vanilla cupcale recipe. I noticed i couldn’t ask you there so i hope you can answer me. I just wanted to know if the measurement on the flour is for sifted flour or non sifted? Reply

    • Natasha
      December 21, 2017

      Hi Maricela, it is non-sifted flour 🙂 I hope you love the cupcakes! Reply

  • November 10, 2017

    Thank you, Natasha! Your article was very useful for me! Two weeks ago I started my own food blog. 🙂 Reply

    • Natasha's Kitchen
      November 10, 2017

      My pleasure Ivanna! I’m so glad to hear you’re enjoying my blog! Thanks for following! Reply

  • November 9, 2017

    Natasha Love your recipes and presentation and I also Love your honesty girl!!! Reply

    • Natasha's Kitchen
      November 9, 2017

      Thank you so much for sharing your encouraging, thoughtful comments Loretta! Reply

  • Tomatona
    November 8, 2017

    Hello Natsha Thanks for sharing your recipes, they helo me a lot. I send your a hug. Reply

    • Natasha's Kitchen
      November 8, 2017

      Hello there! Thanks for following! 🙂 Reply

  • Penny
    October 17, 2017

    This probably is not the correct place for me to post this but since I watched your great video on how to make Artisan bread I have made/baked at least 20 loaves. I have searched all all over trying to find the little flour duster/sifter you use in the video..Could you tell me where you found it? I’d love to have one..
    Thanks for your time and especially for your recipe’s. Especially love the bread !!! Reply

    • Natasha
      October 17, 2017

      I’m so glad you enjoy that recipe!! That little duster is actually a seasoning ball (half of it anyway), that broke so now I use it as a duster. A comparable one would be this one from OXO. (amazon affiliate link) Reply

  • October 16, 2017

    Hi Natasha:) I have a question for my blog that I can’t seem to find the answer to anywhere. How do you add a more about me link that takes you to your about me page under your about me widget on the side of your homepage? I haven’t seen that option in the actual widget that I uploaded. Thanks! Reply

    • Natasha
      October 16, 2017

      Hi Denae, I’m afraid I can’t be much help with that. Our web developer custom designed that for us so I honestly don’t know how he did it. Reply

  • Lynn
    September 29, 2017

    Hi Natasha,
    Love you blog and have for a long time.
    Your advice is great. I looked into the blog designers your recommended but the average food blogger like myself can’t afford the $5,000. What company would you advise to seek help from that wasn’t so expensive? Reply

    • Natasha
      September 29, 2017

      Hi Lynn, I have gone to less expensive ones and I sure paid dearly for it in lost time (tons of site down time) and stress. I have heard good things about the genesis theme and I believe that pinch of yum also has something out that is a pre-made customizable template. Since finding cre8d, I have stuck with them because even though it costs, it is worth every penny for me :). Reply

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